Aqua Creative Brings Warmth to RONA Maple Ridge
Aqua Creative set up a community coffee activation outside RONA Maple Ridge, serving hot coffee to contractors on a cold November morning. (Photo: Aqua Creative: Darren (front left), Alex (back right))
[This article was originally published in TradeLines BC and is republished here with permission.]
A chilly November morning at the RONA in Maple Ridge was brightened by the presence of Aqua Creative, a local branding studio gaining attention for its hands-on approach to community engagement. The team set up a small pop-up station under a white tent in the parking lot, serving free hot coffee to tradespeople and contractors starting their workday. The aroma of fresh-brewed coffee and the friendly atmosphere offered a welcome break for workers arriving to pick up materials, turning a routine supply stop into a meaningful interaction.
Organized by Aqua Creative, the activation was designed to be more than a quick caffeine boost. It created an opportunity for the studio to speak directly with the community they aim to support: builders, carpenters, electricians, remodelers, and other professionals who keep the region’s construction industry moving. With their newly branded Aqua Creative van parked nearby as a visual anchor, the team spent the morning discussing how reliable branding helps small service businesses stand out. Their studio tagline, "Branding that works as hard as you," was brought to life through genuine conversation rather than promotional messaging.
The response from tradespeople was warm and enthusiastic. Many appreciated the hot coffee, while others welcomed the chance to learn how branding can elevate a small operation in a competitive marketplace. The activation highlighted the practical value of local businesses supporting one another, especially in industries built on trust, reputation, and word-of-mouth referrals.
By bringing their brand directly to the RONA Maple Ridge lumber yard, Aqua Creative showed that effective branding is not only about visuals or design. It is about being present where people work, initiating conversations, and building relationships that matter.
By Joel Ellis, Staff Writer | TradeLines BC
Press Contact:
Aqua Creative | Media and Communications
media@aquacreative.ca
aquacreative.ca
Darren (left) and Nico (right) of Aqua Creative standing beside the newly branded service van during the November activation.